By
Tunde Cockshott, on October 16th, 2009
We all know the mantra of ‘talk with’, not ‘talk at’ your users. Here is a very simple example of how this can be achieved. It uses a standard aspect of design in a new way. Rather than make login and registration a purely simple functional form filling exercise, Moof, a social music site, uses the idea of a conversation to engage users.
However, it falls down when you enter incorrect data. The error checking and warning messages revert to old school error messages and this destroys the friendly impression.
By
Andrew Dean, on September 15th, 2009
Interesting thoughts here from Malcolm Gladwell:
I would like to see if this thinking could be applied to websites.
By
Tunde Cockshott, on September 8th, 2009
This shows what we used to call cognition – where one can use the experience of carrying out a task to make that task far more memorable, and understandable, than by simply talking about it or showing non interactive media. It comes from the NYT site and although it may not be entirely accurate it gives a good approximation to the level of distraction caused by texting while driving.
NTY site
By
admin, on September 4th, 2009
This resonated quite well with me. I have experienced people using words like this, as though they had some magical property that meant they didn’t have to fully explain how they will achieve their idea. Obviously I also couldn’t resist putting this on our blog. I think point 4 is a very good reminder that we don’t necessarily have to try and create something really at the bleeding edge in order to get good results.
"From all my travels and speaking gigs in 2007, I’m most confident about the following advice: Stop using the word innovation in 2008. Just stop. Right now. Commit to never saying the word again. Einstein, Ford, Leonardo da Vinci, Picasso, and Edison rarely said the word and neither should you. Every crowd I’ve said this to laughed and agreed. The I-word is killing us.
Here’s why: it doesn’t mean anything anymore. Or
Continue reading “Stop Using The Word Innovation”
By
Tunde Cockshott, on July 12th, 2009
Microsoft have created some real magic with their demo of Natal