Twitter Stats and Studies

A summary of a few stories knocking around the media recently, for your edification, entertainment, and exposition:

Only a few do all the tweeting…

A new book "Visualized, the Information Atlas" by David McCandless reveals that

5% of users make 75% of the noise
20% are ‘dead’ accounts
50% haven’t posted in the last week
Only 5% have >100 followers

Twitter stats

..And they’re not teenagers…

As previously mentioned on this blog, an intern at Morgan Stanley has recently produced a report on teenage media preferences and Twitter in particular. This reveals it’s not hot in high school because "it’s not safe". Teens prefer Facebook and MySpace because they have the ability to select who they want to connect to.

Matthew Robson (15) believes his report represents the collective wisdom of about 300 teenagers and comes to

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Google Timeline Out Of Lab

Following on from the WonderWheel post, Google is now showing search results by date (TimeLine), which used to only be available in the labs.

Again, click on the "Show Options…" link in the results banner to try it.

Google Wonder Wheel – A Visual Search Navigation Tool With SEO Possibility

Google has released a new search feature — the "Wonder Wheel" that shows related search terms to the current searched query, with the aim to enable the user to explore relevant search terms.

It shows what it thinks are related search terms in a visual way, allowing you to navigate to them and update the search results accordingly. So, it acts a bit like a mind map.

Need to understand a bit more about the mechanism but one theory is that it first checks to see if the search volumes of the related terms meet a minimum threshold; if not it then looks for more general terms related to the top pages found for that search.

This may mean it exposes keywords that may help with SEO: i.e. a better definition of what your site should be about to help you rank

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